Consumer Choice
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Original price $6,087.77 - Original price $8,457.45Original price $6,087.77 - Original price $8,457.45Original price $6,087.77$4,682.90 - $6,505.73$4,682.90 - $6,505.73Current price $4,682.90
Next-Gen DuraPella Living Room Set
Ashley FurnitureIn-StockThis sleek, ultra-modern power reclining seating package has it all. With designer style and head-to-toe comfort, it has the upscale look of leathe...
View full detailsOriginal price $6,087.77 - Original price $8,457.45Original price $6,087.77 - Original price $8,457.45Original price $6,087.77$4,682.90 - $6,505.73$4,682.90 - $6,505.73Current price $4,682.90Save up to 23% -
Original price $3,825.84 - Original price $3,990.92Original price $3,825.84 - Original price $3,990.92Original price $3,825.84$2,942.95 - $3,069.94$2,942.95 - $3,069.94Current price $2,942.95
Next-Gen DuraPella Living Room Set
Ashley FurnitureIn-StockStylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this seating package, you can m...
View full detailsOriginal price $3,825.84 - Original price $3,990.92Original price $3,825.84 - Original price $3,990.92Original price $3,825.84$2,942.95 - $3,069.94$2,942.95 - $3,069.94Current price $2,942.95Save up to 23% -
Original price $1,126.23Original price $1,126.23 - Original price $1,126.23Original price $1,126.23Current price $866.33$866.33 - $866.33Current price $866.33
Next-Gen Durapella Power Lift Recliner
Ashley FurnitureIn-StockThis power lift recliner makes at-home lounging an effortlessly comfortable experience. Indulge in a full recline—its spacious seating area gives y...
View full detailsOriginal price $1,126.23Original price $1,126.23 - Original price $1,126.23Original price $1,126.23Current price $866.33$866.33 - $866.33Current price $866.33Save 23% -
Original price $2,058.16Original price $2,058.16 - Original price $2,058.16Original price $2,058.16Current price $1,583.20$1,583.20 - $1,583.20Current price $1,583.20
Next-Gen DuraPella Power Recliner
Ashley FurnitureIn-Stock3D AvailableIt’s time to rethink the way you relax—and time to experience the joys of this power recliner. Taking a fashion-forward approach to the art of rela...
View full detailsOriginal price $2,058.16Original price $2,058.16 - Original price $2,058.16Original price $2,058.16Current price $1,583.20$1,583.20 - $1,583.20Current price $1,583.20Save 23% -
Original price $1,170.16 - Original price $2,369.69Original price $1,170.16 - Original price $2,369.69Original price $1,170.16$900.12 - $1,822.84$900.12 - $1,822.84Current price $900.12
Next-Gen DuraPella Power Recliner
Ashley FurnitureIn-Stock3D AvailableIt’s time to rethink the way you relax—and time to experience the joys of this power recliner. Taking a fashion-forward approach to the art of rela...
View full detailsOriginal price $1,170.16 - Original price $2,369.69Original price $1,170.16 - Original price $2,369.69Original price $1,170.16$900.12 - $1,822.84$900.12 - $1,822.84Current price $900.12Save up to 23% -
Original price $2,369.69Original price $2,369.69 - Original price $2,369.69Original price $2,369.69Current price $1,822.84$1,822.84 - $1,822.84Current price $1,822.84
Next-Gen DuraPella Power Recliner
Ashley FurnitureIn-Stock3D AvailableThis sleek, ultra-modern power recliner has it all. With designer style and head-to-toe comfort, it has the upscale look of leather at a scaled-dow...
View full detailsOriginal price $2,369.69Original price $2,369.69 - Original price $2,369.69Original price $2,369.69Current price $1,822.84$1,822.84 - $1,822.84Current price $1,822.84Save 23% -
Original price $1,170.16Original price $1,170.16 - Original price $1,170.16Original price $1,170.16Current price $900.12$900.12 - $900.12Current price $900.12
Next-Gen DuraPella Power Recliner
Ashley FurnitureIn-Stock3D AvailableStylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power recliner, you can ma...
View full detailsOriginal price $1,170.16Original price $1,170.16 - Original price $1,170.16Original price $1,170.16Current price $900.12$900.12 - $900.12Current price $900.12Save 23% -
Original price $2,405.55 - Original price $3,025.95Original price $2,405.55 - Original price $3,025.95Original price $2,405.55$1,850.42 - $2,327.65$1,850.42 - $2,327.65Current price $1,850.42
Next-Gen DuraPella Power Reclining Loveseat with Console
Ashley FurnitureIn-Stock3D AvailableIt’s time to rethink the way you relax—and time to experience the joys of this power reclining loveseat. Taking a fashion-forward approach to the a...
View full detailsOriginal price $2,405.55 - Original price $3,025.95Original price $2,405.55 - Original price $3,025.95Original price $2,405.55$1,850.42 - $2,327.65$1,850.42 - $2,327.65Current price $1,850.42Save up to 23% -
Original price $2,405.55Original price $2,405.55 - Original price $2,405.55Original price $2,405.55Current price $1,850.42$1,850.42 - $1,850.42Current price $1,850.42
Next-Gen DuraPella Power Reclining Loveseat with Console
Ashley FurnitureIn-Stock3D AvailableIt’s time to rethink the way you relax—and time to experience the joys of this power reclining loveseat. Taking a fashion-forward approach to the a...
View full detailsOriginal price $2,405.55Original price $2,405.55 - Original price $2,405.55Original price $2,405.55Current price $1,850.42$1,850.42 - $1,850.42Current price $1,850.42Save 23% -
Original price $3,169.57 - Original price $4,150.60Original price $3,169.57 - Original price $4,150.60Original price $3,169.57$2,438.13 - $3,192.77$2,438.13 - $3,192.77Current price $2,438.13
Next-Gen DuraPella Power Reclining Sectional
Ashley FurnitureIn-Stock3D AvailableStylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional,...
View full detailsOriginal price $3,169.57 - Original price $4,150.60Original price $3,169.57 - Original price $4,150.60Original price $3,169.57$2,438.13 - $3,192.77$2,438.13 - $3,192.77Current price $2,438.13Save up to 23% -
Original price $1,765.18Original price $1,765.18 - Original price $1,765.18Original price $1,765.18Current price $1,357.83$1,357.83 - $1,357.83Current price $1,357.83
Next-Gen DuraPella Power Reclining Sectional Loveseat
Ashley FurnitureIn-StockStylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...
View full detailsOriginal price $1,765.18Original price $1,765.18 - Original price $1,765.18Original price $1,765.18Current price $1,357.83$1,357.83 - $1,357.83Current price $1,357.83Save 23% -
Original price $2,060.66Original price $2,060.66 - Original price $2,060.66Original price $2,060.66Current price $1,585.12$1,585.12 - $1,585.12Current price $1,585.12
Next-Gen DuraPella Power Reclining Sectional Loveseat with Console
Ashley FurnitureIn-StockStylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...
View full detailsOriginal price $2,060.66Original price $2,060.66 - Original price $2,060.66Original price $2,060.66Current price $1,585.12$1,585.12 - $1,585.12Current price $1,585.12Save 23% -
Original price $2,225.74Original price $2,225.74 - Original price $2,225.74Original price $2,225.74Current price $1,712.11$1,712.11 - $1,712.11Current price $1,712.11
Next-Gen DuraPella Power Reclining Sectional Sofa
Ashley FurnitureIn-StockStylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...
View full detailsOriginal price $2,225.74Original price $2,225.74 - Original price $2,225.74Original price $2,225.74Current price $1,712.11$1,712.11 - $1,712.11Current price $1,712.11Save 23% -
Original price $3,061.81Original price $3,061.81 - Original price $3,061.81Original price $3,061.81Current price $2,355.24$2,355.24 - $2,355.24Current price $2,355.24
Next-Gen DuraPella Power Reclining Sofa
Ashley FurnitureIn-Stock3D AvailableThis sleek, ultra-modern power reclining sofa with drop-down table has it all. With designer style and head-to-toe comfort, it has the upscale look...
View full detailsOriginal price $3,061.81Original price $3,061.81 - Original price $3,061.81Original price $3,061.81Current price $2,355.24$2,355.24 - $2,355.24Current price $2,355.24Save 23% -
Original price $2,441.41Original price $2,441.41 - Original price $2,441.41Original price $2,441.41Current price $1,878.01$1,878.01 - $1,878.01Current price $1,878.01
Next-Gen DuraPella Power Reclining Sofa
Ashley FurnitureIn-Stock3D AvailableIt’s time to rethink the way you relax—and time to experience the joys of this power reclining sofa. Taking a fashion-forward approach to the art o...
View full detailsOriginal price $2,441.41Original price $2,441.41 - Original price $2,441.41Original price $2,441.41Current price $1,878.01$1,878.01 - $1,878.01Current price $1,878.01Save 23% -
Original price $504.01Original price $504.01 - Original price $504.01Original price $504.01Current price $387.70$387.70 - $387.70Current price $387.70
Noorbrook Table (Set of 3)
Ashley FurnitureIn-StockIntroduce a handsome country feel in your living area with this casual occasional table set. Planked tops with a breadboard layup supported on cant...
View full detailsOriginal price $504.01Original price $504.01 - Original price $504.01Original price $504.01Current price $387.70$387.70 - $387.70Current price $387.70Save 23% -
Original price $1,877.23Original price $1,877.23 - Original price $1,877.23Original price $1,877.23Current price $1,444.02$1,444.02 - $1,444.02Current price $1,444.02
O'Phannon 2-Piece Sectional with Chaise
Ashley FurnitureIn-StockComplete your at-home retreat with this casually chic sectional with chaise. The luxe herringbone chenille upholstery is indulgently plush to the t...
View full detailsOriginal price $1,877.23Original price $1,877.23 - Original price $1,877.23Original price $1,877.23Current price $1,444.02$1,444.02 - $1,444.02Current price $1,444.02Save 23% -
Original price $2,400.71Original price $2,400.71 - Original price $2,400.71Original price $2,400.71Current price $1,846.70$1,846.70 - $1,846.70Current price $1,846.70
O'Phannon Living Room Set
Ashley FurnitureIn-StockComplete your at-home retreat with this casually chic seating package. The luxe herringbone chenille upholstery is indulgently plush to the touch. ...
View full detailsOriginal price $2,400.71Original price $2,400.71 - Original price $2,400.71Original price $2,400.71Current price $1,846.70$1,846.70 - $1,846.70Current price $1,846.70Save 23% -
Original price $523.48Original price $523.48 - Original price $523.48Original price $523.48Current price $402.68$402.68 - $402.68Current price $402.68
O'Phannon Ottoman With Storage
Ashley FurnitureIn-StockComplete your at-home retreat with this casually chic ottoman. The luxe herringbone chenille upholstery is indulgently plush to the touch. A flip t...
View full detailsOriginal price $523.48Original price $523.48 - Original price $523.48Original price $523.48Current price $402.68$402.68 - $402.68Current price $402.68Save 23% -
Original price $2,609.00Original price $2,609.00 - Original price $2,609.00Original price $2,609.00Current price $2,006.92$2,006.92 - $2,006.92Current price $2,006.92
Oasis Court Outdoor Sofa/Chairs/Table Set (Set of 4)
Ashley FurnitureIn-StockLuxurious comfort, meet outdoor living. This furniture set brings superior seating areas alfresco, taking cues from contemporary interiors with its...
View full detailsOriginal price $2,609.00Original price $2,609.00 - Original price $2,609.00Original price $2,609.00Current price $2,006.92$2,006.92 - $2,006.92Current price $2,006.92Save 23% -
Original price $573.61Original price $573.61 - Original price $573.61Original price $573.61Current price $441.24$441.24 - $441.24Current price $441.24
Panchali Floor Mirror
Ashley FurnitureIn-StockSimply striking and strikingly simple. The ultra clean lines and a mixed-media frame of brown finished wood and black finished metal make this floo...
View full detailsOriginal price $573.61Original price $573.61 - Original price $573.61Original price $573.61Current price $441.24$441.24 - $441.24Current price $441.24Save 23% -
Original price $335.31Original price $335.31 - Original price $335.31Original price $335.31Current price $257.93$257.93 - $257.93Current price $257.93
Panchali Wall Clock
Ashley FurnitureIn-StockTime to simplify your style? This round wall clock is a mastery in minimalism. Its striking brown finished wood with silvertone finished frame and ...
View full detailsOriginal price $335.31Original price $335.31 - Original price $335.31Original price $335.31Current price $257.93$257.93 - $257.93Current price $257.93Save 23% -
Original price $202.18Original price $202.18 - Original price $202.18Original price $202.18Current price $155.52$155.52 - $155.52Current price $155.52
Payson Wall Clock
Ashley FurnitureIn-StockThis wall clock is on time with industrial farmhouse style. Natural wood pairs beautifully with galvanized metal to create its large Roman numerals...
View full detailsOriginal price $202.18Original price $202.18 - Original price $202.18Original price $202.18Current price $155.52$155.52 - $155.52Current price $155.52Save 23% -
Original price $307.45Original price $307.45 - Original price $307.45Original price $307.45Current price $236.50$236.50 - $236.50Current price $236.50
Pinnadel Bar Height Bar Stool
Ashley FurnitureIn-Stock3D AvailableThis pub height bar stool serves a sense of refinement without all the formality. A 360-degree spin element keeps you in the flow of conversation, ...
View full detailsOriginal price $307.45Original price $307.45 - Original price $307.45Original price $307.45Current price $236.50$236.50 - $236.50Current price $236.50Save 23%
Consumer Choice — Frequently Asked Questions
What consumer choice brands does LA Furniture Center (Panorama City, CA) carry?
Our Consumer Choice selection includes Ashley Furniture, chosen for a balance of quality, comfort, and value. Browse the collection to compare styles and finishes side by side.
How do I choose the right consumer choice?
Measure where the consumer choice will go, then check your doorways, hallways, and stairwells to be sure it will fit inside. Think about how it will be used and by whom — homes with kids or pets do best with durable, easy-clean materials — and match the color, finish, and scale to what you already own. Want a second opinion? Just contact us.
Do you deliver consumer choice items?
Yes. We deliver throughout our local service area and, in most cases, will bring your consumer choice inside and place it where you want it. See our shipping & delivery policy for timelines, or contact us for a quote and an estimated delivery window.
Can I finance a consumer choice?
Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans. Ask us about prequalifying so you can shop with a budget in mind.
Does my consumer choice come with a warranty?
Most pieces are covered by the manufacturer's warranty, which typically protects against defects in materials and workmanship for a period that varies by brand and product. Keep your order confirmation as proof of purchase, and contact us if you ever need to file a claim — we'll help you work with the manufacturer.
What if my consumer choice arrives damaged?
Inspect it at delivery, and if anything isn't right, note it on the paperwork, snap a few photos, and contact us immediately. We'll coordinate a repair, replacement part, or return under our return policy.